Vol. 6 No. 2 (1989)

Published October 15, 1989
Fall 1989

Research Articles

Panos Apostolidis, Walter Pachuk
79-90
Transformations in Retailing: Toward The 'R' Establishment
PDF
William Kilbourne, Paul Reed
91-98
An Alternative Strategy for Improving Performance Appraisal Communications
PDF
Douglas McNiel, Shirley Yu
99-107
Sunday Closing Laws: Protection for Small Retailers?
PDF
Robert Swerdlow, Mark Guidroz, Marleen Swerdlow
108-123
Understanding Medical Service Outshopping: Can Psychographics Enhance Understanding?
PDF
Wayne Norvell, Shalini Gogumalla, C. Glenn Walters, David Andrus
124-131
Toward A More Comprehensive Marketing Strategy
PDF
Charles Gowen III
132-149
Japanese Versus American Corporate Competitive Advantages: Differences in Turnaround Strategy Antecedents, Actions, and Results
PDF
Dennis Garrett, Jeffery Bradford, Renee Meyers
150-162
Strategic Model for Issues Management Communication: How to Respond to Accusations of Unethical Corporate Behavior
PDF