Vol. 5 No. 2 (1988), Research Articles
Vol. 5 No. 2 (1988)

The Male Outshopper: An Overlooked Market Segment

Research Articles
JoAnne Hopper
Southeastern Louisiana University
Thomas Lipscomb
Southeastern Louisiana University
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The Male Outshopper: An Overlooked Market Segment. (1988). Journal of Business Strategies, 5(2), 84-92. https://doi.org/10.54155/jbs.5.2.84-92
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