TY - JOUR AU - Pakusch, Christina AU - Peren, Franz AU - Shakoor, Markus PY - 2016/10/15 Y2 - 2024/03/28 TI - The PCI - A Global Risk Index For The Simultaneous Assessment of Macro and Company Individual Investment Risks JF - Journal of Business Strategies JA - J Bus Strategies VL - 33 IS - 2 SE - Research Articles DO - 10.54155/jbs.33.2.154-173 UR - https://jbs-ojs-shsu.tdl.org/jbs/article/view/59 SP - 154-173 AB - <p>Companies often have difficulties determining which criteria to base their<br>investment decisions in different countries on. When considering direct foreign<br>investment several risk indices are available. The PCI (Peren-Clement-Index) in its<br>original form was developed in 1998. Its further refinement improves the PCI in<br>three major ways: First, it offers a dynamic adjustment of criteria and consideration<br>of recent changes in the international environment. Second, it provides business<br>specificities of a company or its industrial sector to be considered in addition to<br>macroeconomic aspects by a two-dimensional presentation, which ensures a<br>customized assessment. Third, the PCI allows for consolidating investment<br>decisions by combining a resource-orientated with a market-oriented view. The PCI<br>allows, unlike other indices, a customized and company-specific strategic planning<br>process. Ultimately companies must take up both perspectives in the context of an<br>international investment decision. The use of risk indices in corporate planning<br>for assessing global investments decision creates a fundamentally new of risk<br>assessment.</p> ER -