COCHRAN, D.; DAVID, F.; GIBSON, C. K. A Framework for Developing an Effective Mission Statement. Journal of Business Strategies, Huntsville, Texas, v. 2, n. 2, p. 4–17, 1985. DOI: 10.54155/jbs.2.2.4-17. Disponível em: https://jbs-ojs-shsu.tdl.org/jbs/article/view/387. Acesso em: 28 mar. 2024.