Competitive Strategies and Financial Performance: The Impact of Scope and Competitive Weapons. Journal of Business Strategies, Huntsville, Texas, v. 11, n. 1, p. 1–18, 1994. DOI: 10.54155/jbs.11.1.1-18. Disponível em: https://jbs-ojs-shsu.tdl.org/jbs/article/view/271.. Acesso em: 20 jun. 2024.